Benefits of Building a Website in WordPress - Ocean Media

Benefits of Building a Website in WordPress

Benefits of Building a Website in WordPress

WordPress is one of the most popular content management systems in the world. It launched in 2003 as a tool for building a blog.

Today, WordPress is the foundation many websites are built on. It is free and has mountains of resources available – from outstanding flexibility and responsive design, to easy social media integration, security options, and intuitive interface.

WordPress allows users to easily create, edit and publish content without a need to learn about codes and programs.

Over 30% of websites today are powered by WordPress, thanks to its amazing architecture that includes plugins, themes, page builders, and customisation.

All this helps web developers create impressive business websites.

WordPress is not owned by any company which allows anyone in the world to download and use it.

Here are five benefits of building a website in WordPress:

1. The design is 100% customisable

When built right, WordPress websites are fully customisable.

With coding requirements reduced (although not eliminated) and an extensive choice of mostly free or reasonably priced plugins, WordPress offers hundreds of customisation choices.

A plugin is a piece of software containing a group of functions that can be added to a WordPress website. They can extend functionality or add new features.

Plugins are the backbone of this platform and by making use of them, developers can customise websites.

You can download and use the codes to add functionality to your website yourself. However, we recommend hiring a web developer as experience with coding is necessary to properly develop WordPress websites.

2. Search engines love WordPress sites

Undoubtedly the most popular search engine Google – loves content, and WordPress makes it easy to create and publish content that search engines love.

WordPress has several SEO friendly options that help with your website ranking, such as SEO friendly URLs, H1 headers, sub-header control (H2, H3), on-page optimisation scoring, meta titles, etc.

Its extensive range of features allows for a professional looking, user-friendly, attractive, and responsive layout.

Best of all? Google will reward websites that provide an excellent user experience.

Page speed and optimising images for SEO are additional reasons why search engines love WordPress websites.  

3. Friendly user interface

WordPress can benefit your website in many ways. It is intuitive and easy to use. You can access and edit everything you need from the WordPress CMS – be it publishing your new blog post or setting sale prices for products in your online shop.

Moving quickly and improving your business is key and with WordPress you can do exactly that in a more cost-effective and efficient way.

With WordPress you can build a page, a blog, a portfolio, or a resume.

4. Secure and reliable

Keeping your website safe is easy if you keep your software up to date; if you enforce a strong password policy and back up your data; if you regularly scan your website for vulnerabilities and keep your website clean.

While you can take care of the little things yourself, there are many security measures that should be handled by an expert. Be vigilant in protecting your website. Take every possible measure on your end to ensure your website and your data is protected.

5. Easy content management

WordPress easily ticks all the boxes as far as content management goes.

It is a system that is easy to install and easy to understand.

Whether you want to create new static pages or publish blog posts, WordPress will make it easy for you to publish and organise your content.

Your website is a vital part of your online presence.

If you want your business to be noticed among the thousands, WordPress is the perfect website development tool for you as its platform contains all the elements for supporting your company’s vision.